Tradesman web design, built to turn a Google search into a phone call
Web design for trades, done the way you'd quote a job: a written scope, a fixed price and a date you can hold us to. Phone-first pages, your badges and register numbers where a nervous customer checks for them, and a site that's yours outright the day it goes live. Any trade is welcome; if yours has a page of its own below, start there.
Who it's for
Made for trades businesses
- Any trade without a page of its own here: joiners, plasterers, tilers, decorators, locksmiths, window fitters, bathroom fitters, drainage contractors
- Sole traders whose only web presence is a Checkatrade profile or a Facebook page
- Firms that have outgrown a free website builder and want something they own
- Trades covering a real service area, not one town, who need local pages that can rank
- Anyone who has been quoted a monthly fee for a site they'd never own
Or start from your trade:
- Websites for plumbersAlso heating engineersSee what's included →
- Websites for electriciansAlso electrical contractorsSee what's included →
- Websites for construction & building firmsSee what's included →
- Websites for roofersAlso roofing contractorsSee what's included →
- Websites for landscapers & gardenersSee what's included →
The problem
Why the site you've got isn't bringing in work
Fine on a laptop, useless on a customer's phone
Someone looking for a trade is usually on a phone, standing next to whatever has gone wrong. If your number is a tiny link in the footer and the quote form has eight fields, they go back to Google and tap the next result.
Your proof is on the van, not on the page
The Gas Safe card, the NICEIC or NAPIT certificate, the TrustMark logo, the Google reviews you've spent years earning: they're on the van and on a directory profile, not on the page the customer actually landed on. So they ring the firm that shows theirs.
One page trying to cover every town
A single home page can't rank for 'plasterer in Sale' and 'plasterer in Altrincham' at the same time, and Google won't guess your patch. Without proper service and area pages, the jobs in the next town go to whoever bothered to build them.
What you get
Deliverables, in plain English
Phone-first layout
Tap-to-call and WhatsApp on every screen, opening hours and call-out cover stated plainly, and a quote form short enough to finish standing on a driveway. Designed for the phone first and the desktop second, because that's the order customers use them.
One page per job, in the customer's words
Nobody searches for 'a tradesman'; they search for the job. So a joiner gets a page for fitted wardrobes and another for staircases, a plasterer one for skimming and one for rendering, a locksmith one for lock-outs and one for upgrades after a break-in, each with its own photos and its own quote button, and Google has something specific to show the person who typed that job.
Service-area pages, done properly
Real pages for the towns you cover, with local detail and jobs you've done there, not one paragraph with the town name swapped. It's the structure that gives one site a chance across a whole territory rather than a single postcode. Keeping those pages climbing month after month is SEO, a separate service priced on its own, but the structure it needs is built in from day one.
Your accreditations, designed in
FENSA or CERTASS for window fitters, MCS for heat-pump and solar installers, HETAS and OFTEC for stove and oil work, TrustMark and Which? Trusted Trader for anyone, and Gas Safe, NICEIC or NAPIT where you hold them: a proper place for each badge, with your number on it and a link to the register it can be checked on, near the top of the page and next to the quote button. Nothing you don't hold ever goes on the site.
Reviews and job photos as standard sections
Your Google reviews shown on the site, a before-and-after gallery that's easy to add to from your phone, and room for a case study when a job is worth showing off.
You own all of it
The registrar login for the domain is yours, the code and the content go with you if you ever change host or designer, and the only thing on a monthly bill is hosting and care, which you can leave without the site going anywhere.
Process
How it works, and how long it takes
- 1
Brief and fixed quote
A phone call about the work you want more of, the area you cover and what you've already got online. You get a written scope with one fixed price, and a timescale agreed before you pay a deposit.
- 2
Design and words, in your voice
Every page is drafted from that call — the jobs, the towns, the way you'd explain a quote to a customer — so what comes back to you is a site to check, not a form to fill in. Job photos and certificates can come straight from your phone; sorting, cropping and captioning them is our job.
- 3
Build, launch, hand over
Built mobile-first and tested on real phones, connected to your Google Business Profile with the technical SEO basics in place, then launched on your domain. You get the logins, a walkthrough and a written note of what's yours.
How long the build takes depends mostly on how quickly we get your photos, your certificates and a yes on the design, so we agree a timescale in writing before you pay a deposit rather than quoting a number here that might not be true for your job. A five-page site for a sole trader moves faster than a build with a dozen service pages and a service area to cover. Either way the price is fixed: if you go quiet for a fortnight, the launch date moves and the price doesn't.
Proof
Sites we've built for trades
Live client site
SC Plumbing & Heating
Gas Safe registered plumbing and heating firm in Liverpool — phone-first layout, service pages for boilers, heating and emergency call-outs, and a quote request flow.
Built by JW Digital Services Ltd
Visit the live site ↗Live client site
ADL Groundworks
Groundworks and civil engineering contractor covering Manchester and the North West — project-type pages, a prominent quote-request path and an area-served structure.
Built by JW Digital Services Ltd
Visit the live site ↗Live client site
Vince Ward Gardens
Landscaping and garden design in Manchester — a gallery-led site where the work sells the service, with clear routes to a quote.
Built by JW Digital Services Ltd
Visit the live site ↗
Why not a directory or a DIY builder?
Where this is different
Against a directory listing
On Checkatrade or MyBuilder you're one of a dozen profiles on the same screen, and the customer's next tap is a competitor. On your own site there is one phone number on the page and it is yours. If the listing pays for itself, keep it, and make your site the place it sends people to.
Against a DIY builder
Wix, Squarespace and the trade-specific builders will get a page live in a weekend, and for some sole traders that's enough. What you pay a designer for is the rest: service and area pages structured to rank, speed on a phone, review and accreditation sections, and the freedom to move the site when the fee changes.
Against pay-monthly 'sites for trades'
A monthly fee with no build cost sounds cheap until you read who owns the domain and what happens when you stop paying. Our monthly plan covers hosting and care only; the site itself is paid for once and belongs to you from day one.
Against the quote-only agency
Plenty of tradesman website design agencies won't tell you what's included until you've booked a call. Our packages have a fixed scope, listed in full on the pricing page, and you get one fixed price in writing before you commit, not an estimate that grows once the work starts.
Know the price
Packages with fixed scope and a fixed price, so you know before you call.
See pricing →Questions
Questions people ask
How much does it cost to hire a designer for a website?
It depends on what the designer is building: how many service and area pages, whether they write the copy, whether reviews and galleries are wired in, and what you own at the end. We quote one fixed price for a fixed scope once we've talked through your trade, your patch and what you've already got online, and the three packages on our pricing page list exactly what's in each. Nothing changes once the scope is agreed.
How much do web designers charge in the UK?
For a trade website there's a wide spread. Among the agencies on page one for 'tradesman web design', one-off builds were advertised from £250 at the cheapest, while another firm's packages started at £650 plus VAT with a bespoke tier from £1,950 plus VAT, and pay-monthly managed sites ran from £30 to £399 a month (prices checked 28 August 2026). Over three years a monthly plan can add up to more than a one-off build, and with some you don't own the site at the end, so compare the total and the ownership terms rather than the headline. Our guide to what a tradesman website costs covers the detail.
Which website builder is best for tradesmen?
If you're doing it yourself, the best builder is the one you'll actually keep updated; the big names all produce a tidy page. Where builders tend to fall down for a trade is structure: proper service and service-area pages, speed on a phone, review and accreditation sections, and the ability to move the site if the fee goes up. If you'd rather have those built once and own the result, that's what this page is for.
Do I own the website, the domain and the content?
Yes, all three, from launch day. The domain sits in a registrar account in your name, the code and content are handed over with the logins, and hosting and care is a plan you can leave without the site going anywhere. The written scope says so, because 'you own it' belongs in the contract, not just on a web page.
Do I have to write the words and supply the photos?
No to the words: we write them from a call with you and you check the facts. Photos of your own jobs, even from a phone, beat stock every time, so send what you have and we'll pick and tidy them. If you've nothing yet, the gallery is built so you can add to it after the next few jobs.
Can I see examples of web design for trades?
Yes. The sites in the proof section on this page are live client sites built by JW Digital Services Ltd, the company behind Websites for Tradespeople, each linking to the real site so you can check it on your own phone. The trade pages linked above show more, and if your trade isn't among them, ask and we'll talk you through the closest comparable builds. If we ever show a concept design it's labelled as one, never dressed up as a client.
Know the price before you call
Three quick questions and you'll have a fixed price and a timescale. No sales calls, no pressure.