Website redesign for tradespeople, without losing the rankings you've earned

• It fails on the phone, where the customer is

  A customer with a burst pipe or a leaking roof is searching on a phone, often standing next to the problem. A site built for a desktop shrinks to unreadable text, a menu that won't open and a number you can't tap. They press back and call the next result.

• It's slow, and slow costs you the click

  Old themes, full-size photos of past jobs and a pile of plugins add seconds to every page. On a mobile connection in someone's hallway that's long enough for them to give up. Speed is one of the first things we measure in the audit, and one of the easiest wins in a rebuild.

• You can't change it, or someone else controls it

  The builder plan won't let you add a proper service page. The agency that made the site has stopped answering, and the domain is registered in their name. So it still shows a number you no longer use and a service you stopped offering, and every month it's costing you work you'll never see.

1. 1

   Audit and a fixed quote

   We review your current site, its Search Console data (we'll show you how to grant access if you've never looked at it), your Google Business Profile and the sites ranking around you. You get a written list of what's staying, what's going and why, with a fixed price and a timescale before you pay anything.

2. 2

   Rebuild on a private link while the old site stays live

   The new site is built on a private staging address while the old one carries on taking calls. You review it on your own phone between jobs, we change what needs changing, and nothing goes live until you've said yes.

3. 3

   Launch, redirect, check, hand over

   We point the domain at the new site, put the redirect map live, submit the new sitemap to Search Console and update the website link on your Google Business Profile. In the days after launch we watch for crawl errors and 404s. Then you get the logins: domain, hosting, site and analytics.

How long a redesign takes depends on how much of the old site is worth keeping and how quickly you can send photos, review pages and sign off. We agree a fixed timescale with the quote, before you pay a deposit, and the old site stays live throughout, so there's no gap where customers find nothing. The one thing we won't rush is the redirect map: getting that right is what stops a redesign costing you the rankings you already have.

• Versus rebuilding it yourself on Wix or GoDaddy

  A builder template gives you a fresh look, but it's easy to lose your old page addresses without noticing, the site still lives on a subscription you don't control, and there's no one checking Search Console after launch. If you do go that way, keep the same domain and the same page addresses wherever you can.

• Versus a directory profile instead of a site

  A Checkatrade or Yell profile is rented space: it ranks for the directory, not for you, and it stops working the day your membership does. A redesigned site on your own domain builds up value you keep. Directories can still earn their place alongside it, and the Checkatrade guide below weighs that up honestly.

• Versus a generic redesign agency

  Most redesign services are built around a new look. Ours is built around what makes a trades site pay: tap-to-call, service and area pages, register numbers and reviews on show, and a redirect map so the rankings survive. Everything here is built for plumbers, electricians, roofers, landscapers, builders and construction firms, so the checklist is already written.

• Versus staying with the agency that's stopped answering

  If your current provider holds the domain, the hosting or the files, that's a reason to move, not a reason to stay. We'll help you work out what can be transferred, deal with the registrar and hosting moves, and put the domain, hosting and site in your name at handover. You own it afterwards; there's no lock-in to us either.