Pilates studio website design that puts each teacher's training beside their classes

Your pages, the features on them, the final price and the timescale, in writing before you pay a deposit. Hosting, care and any ongoing SEO are listed separately, so you can see what is one-off and what is monthly. On the Business package the first year of hosting and care is included.

No law requires one, but clients will look. Pilates teachers are not on a statutory register: the HCPC's list of the professions it regulates across the UK does not include them. CIMSPA, the sector's professional development body, sets its own route of a Level 3 qualification in teaching matwork Pilates followed by further courses for the reformer and other equipment, and it endorses qualifications that meet its Pilates Based Matwork Instructor standard. In England, Ofqual's register lists regulated Level 3 matwork diplomas and, from awarding organisations such as YMCA Awards and NCFE, reformer qualifications too, so a client can search the title printed on a certificate. Training schools keep lists of their own: Body Control Pilates runs a register of its teachers with their qualifications, Merrithew lists STOTT PILATES certified instructors in an online finder, and Polestar has a directory of its practitioners. Each of those is that body's own standard, not the law. On the teachers page, write each qualification the way the certificate does, say who awarded it and link the register the teacher is listed on.

Only call it physio-led if a physiotherapist teaches it. Physiotherapist and physical therapist are protected titles across the UK, and under the Health Professions Order 2001 it is an offence, with intent to deceive, to use one you are not entitled to or to claim to be on the HCPC's register when you are not. Clinical Pilates and Pilates instructor are not on the HCPC's list of protected titles, so the words are not reserved. Clients searching for clinical Pilates mostly find classes run by physiotherapy clinics, though, so the word reads as a sign that a health professional is involved. Name who teaches each clinical or physio-led class, give their HCPC registration number and link the HCPC's online register so a client can check it. If you run a physiotherapy practice with Pilates classes of its own, our physiotherapy page covers the clinic side.

Only as far as your evidence goes. The CAP Code, which the ASA applies across the UK and to a business's own website, says objective claims must be backed by evidence, if relevant consisting of trials conducted on people, and that marketing must not discourage essential treatment for conditions that need medical supervision. The ASA's advice on pain claims accepts that the techniques used in physiotherapy, chiropractic and osteopathy can relieve some types of pain, and says that in almost all other cases a claim to treat or relieve pain needs documentary evidence from clinical trials. Pilates is not among the treatments it names. A line promising better posture is an objective claim as well. So describe what a class involves and who it suits, say plainly that your teachers do not diagnose or treat, and ask anyone in pain to see a GP or a physiotherapist before they start.

Quote the NHS, and say which one. The NHS website for England says exercise is safe in pregnancy, that new exercise should start gently, that later in pregnancy it is best to avoid any activity that involves lying flat on your back for more than a few minutes, and that you should tell the instructor you are pregnant. Its page on the body after birth says the postnatal check at around 6 to 8 weeks is a good time to talk to the GP about problems since the birth, and, where the stomach muscles have separated, to try to avoid sit-ups, planks and high-impact exercises to start with. NHS inform, for Scotland, says to check with a midwife or physiotherapist that an activity is safe and to take care not to overstretch, because ligaments soften. The NHS sets no date from which a postnatal class is safe, so a rule such as joining after the postnatal check is your studio's own and should say so. All of this is health guidance, not law.

It may be. The ICO's guidance on the UK GDPR, which applies across the UK, says data concerning health is special category data, that pregnancy may count in so far as it concerns a person's health, and that health can be read from details such as a list of appointments at an osteopath clinic or an invoice for a series of physiotherapy sessions. A record showing that someone attends a pregnancy, postnatal or clinical Pilates class can say something similar. The ICO adds that inferred details become special category data when you mean to draw the inference or treat the person differently because of it, such as sending pregnancy offers to everyone booked into the pregnancy class; you then need an article 9 condition as well as a lawful basis. Decide who can see those bookings and say in your privacy notice how they are used. For contact details, the demo's class request asks for a name and one way to reply, and nothing more. Health questionnaires before a first class are covered on our fitness studios page.